In a roundabout way, landing page videos are, or at least should be, a demonstration of the product in action. A good landing page video should clearly show how the product looks, reacts, behaves and works.
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So for the 400 brave souls who submitted their landing page for brutal review on the latest episode of Page Fights, a little public shaming was par for the course. This month, judges Oli Gardner and Peep Laja were joined by Joanna Wiebe of Copy Hackers for the most unforgiving round of Page Fights yet.
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I dare you to not open an email from word alchemist Joanna Wiebe, co-founder of the go-to “conversion copywriting” site Copyhackers and creator of the 10X Emails course. Within inboxes full of stale, scuzzy, or spammy emails, Joanna’s messages stand out with their imaginative play on words, addictive personality, and masterful.
Joanna Wiebe on What Happens When Copywriters Get Lazy [PODCAST].
Sticky Landing Page Copy by Joanna Wiebe via.
them to landing pages that have matching content.