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Bob is the author of more than 80 books including The Complete Idiot’s Guide to Direct Marketing (Alpha), The Ultimate Unauthorized Star Trek Quiz Book (HarperCollins), The "I Hate Kathie Lee Gifford" Book (Kensington), The Science in Science Fiction (BenBella), and, with Bo Dietl, Business Lunchatations (Penguin).
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I also subscribed to Bob Bly’s e-newsletter and Copyblogger. And, I landed a staff.
Bob Bly. Bob writes a blog that has a wealth of great info on it. His books are outstanding, his book The Copywriter’s Handbook: A Step-By-Step Guide To Writing Copy That Sells was one of the first copywriting books I read and to this day, it’s difficult to beat. He has a whole range of books, just do a search on amazon and you ‘ll find.
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Ben Settle – The Copywriter’s Cheat Sheet. Bob Bly – Guide to Freelance Writing Success. Jason Leister – The Independent Thinkers Guide of Becoming Six- Figure Copywriter.
Personal Ad. Michael Masterson – AWAI. Walter Thompson Book: A Series of Talks on Advertising. Ted Nicholas – Magic.
AWAI; Accelerated Copywriting; Bob Bly’s Ultimate Guide to E-book Writing Success: A Comprehensive Program to Writing and Selling E-books for profit.
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